“Good versus Evil”: discover the Aleph Hotel in Rome showcasing unusual design theme

  • Located in the centre of Rome on the street with period style buildings, Hotel Aleph, unlike its surroundings, is nothing but conventional. It takes a hotel experience to a whole new level. Hiding behind a traditional façade lies a jewel of interior design, one of a kind.
    From the moment you walk through the entrance, you are drawn into a spectacular theatrical experience. The interior throughout the common areas is a provocative interpretation of heaven and hell, good versus evil, with a twist. “Hell” represented by saturated red color is predominant throughout the ground floor at the entrance level, while blue which is the equivalent of heaven, is mostly present on the cellar level downstairs. This reversed roles theme is one of the characteristics of this very unique design, found nowhere else in the world.
    The most stylish of Rome’s contemporary hotels, belonging to Boscolo Group, was designed by Adam D. Tihany from Tihany Designs, New York and completed in 2003. The project was instantly awarded for its interior design in 2003 and 2004.
    The meeting areas, lounge, two bars and a restaurant on the ground floor have a chic and luxurious ambiance with atmosphere of intimacy and coziness. It is achieved through the combination of colors: predominantly red furnishings, dark brown wood paneling on the walls and the ceilings, black tiled floors. The use of high end materials and attention to every detail combined with very well thought theme makes this interior so unique. The eclectic style combines modern with traditional by use of different materials (steel and glass with wood, leather and different fabrics). The carefully chosen mix of materials creates the contrast between the different elements of the interior: ultra modern bar with classic style ornamental furnishings. It is not only to provide the luxury feel, it also contains the elements of game and theatre in which the two ever-present forces, good and evil, play with each other. The courtyard is an ingenious showcase of this game: the ground displaying a big backgammon board and two big dices are hanging in the air between the red and black facades of the walls, a reference to a famous phrase “Alea iacta est” (“The die has been cast”) by Suetonius to Julius Caesar.
    The spa located on the cellar level, with predominant blue and white, is the interpretation of heaven. Consisting of sauna, steam room, swimming pool with whirlpool, training facilities and the special relaxation lounge, it is inspired by ancient Roman baths and designed to provide the ultimate relaxation.
    Each of 96 guest rooms features a big black and white photomural, showcasing special moments from “a day in the life of Rome”. They were created entirely for the hotel by New York street photographer Bram Tihany. The combination of period and contemporary furnishings is a reflection of the city of Rome in present: ancient monuments mixed with ultra modern and fashionable Italian design.
    Address: Via San Basilio, 15, 00187 Roma

    Credits:
    – official website of Hotel Aleph
    – architonic.com Architecture and Design
    – photographs: © Janos Grapow

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    courtyard

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    exterior

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    hall

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    meeting room2

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    terrace restaurant

    terrace restaurant

    hallway rooms

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